SEO Services
Technical audits, on-page optimization, content strategy, e-commerce SEO, and local search — everything your site needs to rank higher and convert more.
Sample Lighthouse Report
Audit Coverage
What I Audit
An SEO audit isn't a single score — it's a deep investigation across every factor that affects your organic visibility.
Technical SEO
Crawlability, indexing, robots.txt, sitemaps, and site architecture analysis.
- Crawl budget optimization audit
- Sitemap completeness review
- Canonical tag validation
On-Page Optimization
Titles, meta descriptions, headings, schema markup, and content quality across every page.
- Title & meta optimization audit
- Schema markup implementation review
- Content gap & quality analysis
Page Speed & CWV
Lighthouse-powered performance scoring with LCP, INP, and CLS breakdown per page.
- Core Web Vitals per-page scoring
- Render-blocking resource identification
- Image & resource optimization plan
Content Strategy
Content gap analysis, keyword mapping, and recommendations for pages that drive organic traffic.
- High-opportunity keyword identification
- Content gap vs. competitor analysis
- Topic cluster strategy planning
Internal Linking
Site-wide link structure analysis to find orphan pages, broken links, and authority distribution issues.
- Orphan page identification & fixing
- Broken link cleanup plan
- Strategic link equity distribution
Index & Crawl Management
Ensure Google indexes your important pages and ignores duplicates, filters, and low-value URLs.
- Index bloat identification
- Duplicate content resolution
- Noindex/canonical strategy
Deliverables
What You Get
Full-Site Lighthouse Audit
Every page audited for performance, accessibility, SEO, and best practices. Scores with breakdowns, not just pass/fail.
Indexing & Crawlability Analysis
Check robots.txt, sitemaps, canonical tags, and crawl budget. Ensure Google can find and index your most important pages.
Schema Markup Review
Audit existing structured data and recommend new schema types (Product, FAQ, HowTo) to earn rich snippets in search results.
Internal Linking Analysis
Map your site's link structure to find orphan pages, broken links, and opportunities to pass authority to high-value pages.
Meta Tag Optimization
Review and rewrite title tags, meta descriptions, and heading hierarchy for maximum click-through rate and relevance.
Prioritized Fix Roadmap
A ranked list of every issue by estimated impact. Fix the top 5 items and see measurable improvement within weeks, not months.
Scope & Pricing
Every Project Is Different
I scope every engagement individually based on your data, goals, and timeline. No cookie-cutter packages — just a solution built around what you actually need.
Data Volume
Number of SKUs, pages, or data points to process drives the scope of the project.
Delivery Format
Raw CSV, live dashboard, API integration, or automated reporting — each has different complexity.
Ongoing Support
One-time delivery versus ongoing monitoring, maintenance, and iteration on results.
Process
How It Works
Crawl
Full technical crawl of your site — broken links, redirect chains, duplicate content, missing meta tags, and indexation issues.
Analyze
Keyword gap analysis, content audit, competitor backlink profiles, and Core Web Vitals assessment.
Prioritize
Rank every issue by impact x effort. Quick wins first (meta tags, broken links), then structural fixes (canonicals, internal linking).
Implement
Execute fixes — technical SEO, on-page optimization, content creation, and schema markup deployment.
Monitor
Track rankings, organic traffic, and crawl health monthly. SEO is iterative — results compound over time.
Deep Dive
Expert Insight
Crawl Budget: Why It Matters for E-Commerce
Google allocates a limited crawl budget to each site. For e-commerce stores with thousands of products, filter combinations (size x color x material x price range) can generate hundreds of thousands of URLs. If Googlebot wastes its budget crawling"/products?color=blue&sort=price-desc," it may never reach your new product pages or updated content.
The fix: block faceted URLs from crawling via robots.txt, use canonical tags pointing to the clean category URL, and add noindex to sort/filter pages. I've seen e-commerce sites recover 40% of their crawl budget with this alone — and new pages start appearing in search results within days instead of weeks.
E-Commerce Schema: The Free Click Magnet
Product schema markup tells Google your product's price, availability, review count, and rating. The result: rich snippets in search results that show stars, price, and"In Stock" badges. Pages with rich snippets see 20-30% higher click-through rates.
Most e-commerce platforms generate basic schema, but it's often incomplete or incorrect. I audit and fix Product, AggregateRating, BreadcrumbList, and FAQ schema across your entire site — ensuring Google can display the richest possible search result for every product.
Internal Linking: Your Silent SEO Weapon
Every internal link passes PageRank and tells Google"this page is important." Most e-commerce sites link to their homepage and top categories, but leave product pages as dead ends. Build a hub-and-spoke model: category pages link to all products, products link to related items, and buying guides link to relevant product clusters. The sites that rank best aren't necessarily the ones with the most backlinks — they're the ones that distribute link equity most effectively.
Full Spectrum
SEO Service Areas
Every ranking factor covered — from crawl infrastructure to local map packs.
Technical SEO
The foundation everything else sits on. If search engines can't crawl, render, and index your pages correctly, no amount of content or backlinks will help.
On-Page SEO
Page-level optimization that tells search engines exactly what each page is about and why it deserves to rank.
Content SEO
Strategic content that captures search intent at every funnel stage — from informational"how-to" queries to high-intent"buy now" keywords.
E-Commerce SEO
Specialized optimization for product pages, category pages, and the unique challenges of online stores with thousands of SKUs.
Local SEO
Dominate the local map pack and"near me" searches. Critical for businesses with physical locations or service areas.